At DAG Marketing, we don’t guess who your next customer might be — we identify them the moment they’re actively searching for solutions.
Every day, millions of consumers turn to search engines looking for answers, products, and services to solve problems they’re facing right now. These search terms are powerful signals of intent. DAG captures and analyzes this real-time search behavior so your business can engage prospects while they are researching, comparing, and making decisions online — not days or weeks later when the opportunity is gone. Unlike traditional lead sources that rely on outdated lists or past activity, DAG gives you access to active search behavior as it happens. This means you’re reaching people at the exact moment they are motivated, informed, and ready to take action.
Once we identify the most valuable search terms being used by your ideal customer, we don’t stop there. Our platform continuously refines and optimizes these terms to ensure we are targeting the highest-intent prospects — the people most likely to convert for your dealership.
As an example; DAG can give you search Intender data, that can be downloaded into your CRM the next day. If you have a Toyota or Honda dealership DAG can give you every person in your city that searched your make and models. DAG can also give you everyone that searched for an oil change or brakes to get fixed for your service department. That next day your team can call, email and market to them on their social pages!
After identifying the right search activity, DAG enhances each lead using access to over 75 unique data characteristics, allowing for unmatched precision and segmentation. These attributes help you understand who your prospect is, what they need, and how to reach them effectively.
Some of the available data points may include:
Timing is everything. DAG empowers your business to see, understand, and act on consumer intent in real time, giving you a decisive advantage over competitors who are still relying on stale data and delayed lead sources. The result?
+ Better conversations.
+ Higher conversion rates.
+ More efficient marketing spend.
+ And leads that are actually ready to engage.
DAG doesn’t deliver leads after the moment has passed — we deliver opportunity while it matters most.
Get Data that is in the Market to BUY Now, Not Later!
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